WildJar Blog

What is Call Tracking? How does it work? What are the benefits? Want to know the details on how call tracking works, dynamic call tracking, and the benefits to your business? WildJar explains all.

Google Ads call forwarding can be useful in gaining insights, however to get the full picture more robust call analytics is needed.

What does Apple's latest app tracking update mean for your business and how can you make sure you're continuing to collect valuable marketing insights?

A partnership between leading outsourced communications expert, Moneypenny and call intelligence software provider, WildJar promises to support the automotive industry with improved customer experience and revenues.

Not sure how much to pay a PPC agency? Boost your marketing campaigns with our call tracking software.

While you might like to think that the customer’s purchasing journey is straightforward, chances are it’s not. In the digital age, there are many different ways for people to find and interact with your brand, services and products.

Return on investment (or ROI), is a metric that businesses use to calculate the effectiveness of their spending. Learn how WildJar can help.

When it comes to marketing, nothing is left up to chance. All aspects of communication are carefully considered by marketing professionals in order to maximise sales and brand awareness. Learn more.

White labelling call tracking software can save you time, money and resources, so you can focus on building your business.

Being able to talk confidently on the phone is something many people take for granted. However, it’s actually harder than it sounds. To help you communicate with customers in the best possible way, we’ve put together some of our top tips.

Many brands can benefit from using a particular kind of Google Ad, called a click-to-call ad. But how exactly do you set them up? And what are they in the first place? Keep reading to find out. 

Setting up Google My Business is a good first step, but did you know you can take your marketing efforts even further? By adding call tracking numbers, you can learn valuable information about your customers to provide the best level of service at all times. Check out this blog from the experts at WildJar to find out more. 

Not sure how to track a phone call? Start by reading this blog from WildJar. Contact us for more information and book a demo today.

Lead tracking is a crucial part of any marketing campaign, offering a way for marketers to tweak their approach and replicate success. Learn more with WildJar.

Learn about the importance of call tracking for data-driven marketers in this blog from WildJar. Speak to us about call tracking software today.

Measuring the right metrics is key to getting the most out of your SMS marketing campaigns. Want to find out more? Speak to the team at WildJar.

If outbound calls are on the menu for your business, then you’ll be hungry to know what works and what doesn’t. Basically, whether it’s for telemarketing, fundraising or sales, it pays to have a strategy that you can refine and tweak in order to achieve success.

Ensure you’re looking at the right call tracking metrics for your company with WildJar. Read our latest blog to find out more.

SMS technology is a direct and effective way to connect with your customers, but your SMS marketing campaign is only as good as your tracking.

Not using call tracking software as part of your marketing campaigns? You’re missing out.

Lead generation is one thing; lead optimisation is entirely another. Learn why small businesses need to optimise their phone leads with WildJar.

Need help choosing a call tracking software service for your business? Check out our latest blog to help you decide.

Implementing call tracking and reporting is essential for your marketing strategy. Learn eight crucial call tracking metrics you need to know.

Discover the latest call tracking trends and insights. WildJar helps you understand your customers’ path to purchase from the first digital click to the final sales call!

Call tracking is the process of determining how callers found your business. Marketing and sales can use call tracking data to measure the success campaigns.

When a customer decides to hit the Call Now button on your website or Google My Business listing they expect the call to be answered. Customers expect the same journey they have experienced online to be replicated offline.

Today, business marketing has evolved from traditional advertising of billboards and mail outs to complex digital journeys.

80 million inbound calls are being driven by Google Search ads every month. How can call analytics help improve conversions?

Learn why Google Analytics is one of the most commonly used WildJar integration.

Missed and abandoned phone calls are costing dealers $260 a time.

Our CEO James O'Neill was recently invited to join YouTube in a podcast by Gumtree Cars, in partnership with GoAutoMedia.

Your business relies on many different web tools, so it's our goal to integrate WildJar with as many of them as we can.

Monthly call volumes in the automotive industry increased a staggering 104% in May based on call volumes on over 600 dealers.

The current environment is spurring a resurgence of voice calls -- a medium ripe with potential for analysis and insights.

SMS offers you a unique opportunity to reach your customers in a place they are not expecting it, creating a great sense of freshness that can result in better engagement.

As customers and dealers move to e-commerce based solutions to help combat the spread of COVID-19, dealers websites are now more important than ever.

Calls are a key part of the path to purchase in many industries. Customers who call you tend to buy more, make a purchase quicker and remain a customer longer than customers from other channels.

The trusty phone call continues to prove itself as the driving force in commerce. Even in this age of digital ubiquity, many consumers start their customer journey online, however most transactions take place offline in a store or during a phone call.

Is your dealership ready to handle your sales calls? Read on to discover key trends our insights team have uncovered in the automotive industry.

WildJar is delighted to announce that it has been named as one of the fastest growing technology companies in the Asia Pacific region by the Deloitte Technology Fast 500™

The WidJar team has been busy building out the most advanced Call Intelligence platform and we are so excited to share it with you.

WildJar, an advanced Call Tracking and Intelligence platform, just released an advanced integration with Microsoft Search Advertising which allows marketers to capture rich call attribution data from Microsoft Ads and using it to provide insights into purchasing behaviour.

Don't get lost in the wild. As a marketer or a business, you are spending a lot of dollars to attract customers to convert into a sales opportunity and ultimately revenue. But not every call goes as planned.

With the invention of the internet and the heavy usage of mobile phones for web-browsing, it’s easy to neglect phone calls to your business. The problem with this is phone calls have the highest rate of conversion, are now easy to track, and contrary to public knowledge are actually increasing.